Are We Teaching the Wrong SEO Skills to Automotive Marketers? (And Ignoring AI + GEO in the Process?)

In today’s dealership marketing world, too many teams are still treating SEO like it’s 2015. The focus? Meta tags. H1s. Keyword density. XML sitemaps. It’s the same tactical to-do list we’ve clung to for years. And while technical SEO still matters, it’s no longer enough, especially not in the age of AI and GEO (Generative […]

Read more "Are We Teaching the Wrong SEO Skills to Automotive Marketers? (And Ignoring AI + GEO in the Process?)"

Red, White, and Revving: How AI is Fueling a New Revolution in the Automotive Industry

This Fourth of July, as my family and I celebrate America’s independence with fireworks, a low country boil, and a ride in my classic ’74 CJ5, it’s a perfect time for me to reflect on a different kind of revolution, one that’s happening right now in the automotive industry, powered by the brains of Artificial […]

Read more "Red, White, and Revving: How AI is Fueling a New Revolution in the Automotive Industry"